Privacy Policy

1. Controller

The controller responsible for processing your personal data is:

Born Reisen AG
Aarauerstrasse 114
4600 Olten
Switzerland

Telephone: +41 62 296 12 61
Email: info@born-reisen.ch

Should you have any questions about data protection or the processing of your personal data, you may contact us using the details provided above.

2. Scope

This Privacy Policy explains how Born Reisen AG processes personal data. It applies in particular to:

  • the use of our website;
  • enquiries and bookings;
  • the organisation and operation of trips and transport services;
  • the mailing of information, catalogues and newsletters;
  • the purchase and redemption of vouchers;
  • communication with customers, prospective customers, business partners and service providers.

Additional privacy notices may apply to individual offers or services.

When you visit external websites linked from our website, the privacy policies of the respective providers apply.

3. Personal data we process

Depending on the nature of your contact with us and the services you use, we process the following categories of personal data in particular:

  • Identification and contact details, such as your name, address, date of birth, telephone number, email address and customer number;
  • Booking and travel details, such as the booked trip, travel date, boarding point, seat, fellow travellers and special requests;
  • Payment and billing details, such as the billing address, payment card data, payment method and payment status;
  • Communication data, such as enquiries, correspondence, notes from conversations and feedback;
  • Website and usage data, such as your IP address, device information, pages visited and cookie preferences;
  • Marketing data, such as newsletter subscriptions, interests and responses to our offers.

Where necessary for the organisation and operation of a trip, we may also process information concerning health restrictions, allergies, intolerances, mobility aids or special assistance requirements.

We only process the personal data required for the respective purpose.

4. Purposes for which we process personal data

We process personal data in particular to:

  • respond to enquiries and advise customers;
  • process bookings, reservations and payments;
  • organise and operate trips and transport services;
  • order the required services from hotels, event organisers and other service providers;
  • send invoices, confirmations and travel documents;
  • process voucher and catalogue orders;
  • manage our customer data and business relationships;
  • provide information about trips, offers and news;
  • improve our website, services and offers;
  • ensure the security of our systems and prevent misuse;
  • comply with legal and regulatory obligations;
  • establish, exercise or defend legal claims.

5. Bookings and data relating to fellow travellers

When making a booking, you may also provide personal data relating to fellow travellers. Please ensure that you are authorised to provide us with this information and inform the persons concerned about this Privacy Policy.

We use the data relating to fellow travellers exclusively to process the booking and to organise and operate the trip. Where necessary, we disclose the required information to hotels, event organisers, transport companies and other service providers involved in the trip.

We process particularly sensitive information, such as details concerning health restrictions, mobility aids or allergies, only where this is necessary for the trip and the person concerned has voluntarily provided us with the information.

6. Disclosure of personal data

We disclose personal data only where this is necessary to provide our services, carry out our business processes or comply with legal obligations.

Potential recipients include in particular:

  • hotels, restaurants and other tourism service providers;
  • event organisers, leisure facilities and local tour guides;
  • transport companies and partner tour operators;
  • insurance companies and payment service providers;
  • IT, hosting, booking and communications service providers;
  • authorities, courts, customs authorities and border control agencies.

As a general rule, we only disclose the personal data required for the respective purpose.

Some recipients may be located abroad, particularly in the relevant destination country or in the country where a service provider used by us is based. Where necessary, we take appropriate measures to protect personal data.

7. Retention of personal data

We retain personal data for as long as it is required for the respective purpose. Legal retention obligations, the establishment, exercise or defence of legal claims and legitimate business interests may require us to retain data for longer periods.

In particular, we retain business documents and booking data in accordance with statutory retention requirements. Once personal data is no longer required, it is deleted or anonymised, provided that there are no legal or contractual reasons preventing this.

8. Data security

We take appropriate technical and organisational measures to protect personal data against loss, misuse, unauthorised access, alteration or unlawful disclosure.

These measures include access restrictions, secure transmission methods, data backups and organisational rules governing the processing of personal data.

Despite these measures, complete security cannot be guaranteed when data is transmitted or stored electronically.

9. Payments and payment card data

For the processing of payments, we process information such as the payment method, invoice amount and payment status.

For payment card transactions, the required card data is processed exclusively by the payment service providers involved in the transaction. It is not disclosed to third parties for any other purpose.

The payment service providers involved apply security measures in accordance with the applicable payment card industry standards, in particular the Payment Card Industry Data Security Standard (PCI DSS).

Born Reisen does not store complete credit or debit card details.

10. Website, cookies and analytics

When you visit our website, technical data is collected automatically. This includes, in particular, your IP address, the date and time of access, the pages visited, the browser and operating system used and the website previously visited.

This data is used to ensure the secure and reliable operation of the website, to resolve technical issues and to produce statistical analyses.

Our website uses cookies and similar technologies. Technically necessary cookies ensure that essential website functions operate correctly. Analytics and marketing technologies are used only in accordance with the preferences selected in the cookie banner.

We use CookieScript to manage your cookie preferences. You can accept or reject cookies by category and change your selection at any time through the cookie settings on our website. An up-to-date overview of the cookies used, their providers, purposes and durations is also available in the cookie settings.

With your consent, we use Google Analytics to analyse the use of our website and improve our services. Google Ads and Microsoft Advertising may also be used to measure the success of our advertising campaigns and display interest-based advertising.

In this context, information relating to the device and browser used, the IP address, pages visited, interactions and the source of the website visit may be processed. The providers involved may also process data abroad, particularly in the United States.

11. Contact, newsletters and advertising

If you contact us by email, telephone, contact form or by another means, we process the information you provide in order to respond to your enquiry and manage further communication.

For the mailing of our newsletter, we process your email address and, where applicable, your name and interests. You will receive the newsletter if you have subscribed to it or consented to receiving it. You can unsubscribe at any time by using the unsubscribe link in the newsletter or by contacting us.

Within the limits permitted by law, we may inform customers by email or post about similar trips, offers and services. You may object to the use of your contact details for this purpose at any time.

When you order a catalogue, we use your contact details to send you the requested catalogue. If you regularly receive additional catalogues or travel information, you may unsubscribe from these mailings at any time.

12. External content and social media

Our website may include content and functions provided by external providers, such as maps, videos or social media content. Wherever possible, such content is only loaded after you have given your consent through the cookie settings.

When external content is loaded, technical data such as your IP address, device and browser information and information about the page visited may be transmitted to the respective provider. Personal data may also be processed abroad.

We also maintain profiles on social media platforms, particularly Facebook and Instagram. When you visit our profiles or interact with our posts, the respective platform operators process personal data in accordance with their own privacy policies. We have only limited control over such data processing.

Links to external websites do not automatically result in data being transmitted. The respective provider is responsible for processing data on the linked website.

13. Job applications

If you apply for a position with us, we process the personal data you submit in order to assess your application and conduct the recruitment process.

This includes, in particular, your contact details, CV, references, qualifications and any other information you provide as part of your application.

If no employment relationship is established, we delete the application documents after the recruitment process has been completed, unless legal reasons require longer retention or you have consented to further retention.

14. Your rights

Under applicable data protection law, you have the right in particular to:

  • obtain information about the personal data we process concerning you;
  • have incorrect or incomplete personal data corrected;
  • request the deletion of your personal data or the restriction of its processing;
  • object to specific processing of your personal data;
  • withdraw consent at any time with effect for the future;
  • receive your personal data in a commonly used electronic format or request that it be transferred, provided that the legal requirements are met.

These rights may be restricted by legal provisions or overriding interests. To process your request, we may require suitable proof of your identity.

Please send your request to:

Born Reisen AG
Aarauerstrasse 114
4600 Olten
Switzerland
Email: info@born-reisen.ch

You may also contact the Swiss Federal Data Protection and Information Commissioner (FDPIC).

15. Amendments to this Privacy Policy

We may amend this Privacy Policy at any time, particularly if our data processing activities, services or legal requirements change. The version published on our website at the relevant time applies.

Version: July 2026